Explore intelligence

Recommendation · Money

Core Diagnostic Questions for Decision-Making

Alex Hormozi recommends a set of diagnostic questions to clarify thinking and avoid unproductive actions. The primary question is 'What problem are you trying to solve?' to ensure any proposed action addresses a real issue. A second key question is 'What do you want to have happen?' to cut through emotional noise and get to the desired outcome. A third set of questions—'What does that mean?', 'How do you know that?', and 'So what?'—are used to probe the depth of someone's thinking and connect actions to business outcomes. Finally, asking 'What else could we do with this time and energy that would yield a higher return to the business?' forces a comparison against the best alternative use of resources.

Alex Hormozi · Learn 97% of How to Get Rich in 11 Mins

Recommendation from Alex Hormozi

Recommendation · Money

The 'What Would It Take?' Question

Hormozi advocates for the question 'What would it take?' as one of the most powerful in entrepreneurship. He explains that this question assumes success, which shifts the conversation from 'if' to 'how'. He contrasts this with asking 'Can we?' or 'Could we?', which he says leads people to say 'no' because they make a decision based on incomplete context. He provides numerous examples of how to use this question in different scenarios, such as asking for a faster timeline, buying a company, or getting someone to start a project today.

Alex Hormozi · Learn 97% of How to Get Rich in 11 Mins

Recommendation from Alex Hormozi

Consequential creator advice requires independent verification before Today can promote it.

Recommendation · Mind

When you feel an emotional urge to change direction, keep doing what you were doing and let the emotion pass

Alex Hormozi advises that when you feel an emotional urge to change direction, you should keep doing what you were doing and let the emotion pass. He compares emotions to the weather: they come and go. He suggests acknowledging the emotion exists and continuing anyway.

Alex Hormozi · 3 signs you're going to be a successful entrepreneur.

Recommendation from Alex Hormozi

Recommendation · Mind

Focus: do one thing, avoid shiny objects, and stick with it

Alex Hormozi defines focus as doing one thing and not pursuing shiny objects. He advises to keep doing the old stuff instead of chasing new things. He states that a focused fool will beat a distracted genius.

Alex Hormozi · 3 signs you're going to be a successful entrepreneur.

Recommendation from Alex Hormozi

Recommendation · Mind

Make decisions based on logic, independent of how you feel

Alex Hormozi advises making the correct decision independent of how you feel. He states that if your emotions encourage an action aligned with logic, it is the logic, not the emotion, that made it correct. He advises embracing emotional discomfort and not taking action just to change how you feel.

Alex Hormozi · 3 signs you're going to be a successful entrepreneur.

Recommendation from Alex Hormozi

Recommendation · Mind

Patience: do one thing for a long time, delay gratification, and revisit problems

Alex Hormozi defines patience as doing one thing for a long period of time and delaying gratification. He advises sticking with things for extended periods and not starting new projects. He also describes patience as giving yourself 'surface area of thinking' by revisiting the same problem with different perspectives over time.

Alex Hormozi · 3 signs you're going to be a successful entrepreneur.

Recommendation from Alex Hormozi

Recommendation · Mind

Frustration tolerance: endure setbacks and continue despite discomfort

Alex Hormozi defines frustration tolerance as being willing to get 'kicked in the face or the gonads for extended periods of time' and continuing anyway. He advises sitting with discomfort and continuing to take the actions you thought you should take before your emotions tried to convince you otherwise.

Alex Hormozi · 3 signs you're going to be a successful entrepreneur.

Recommendation from Alex Hormozi

Recommendation · Mind

Do not change your business just to alleviate how you feel emotionally

Alex Hormozi advises against changing your business just to alleviate how you feel emotionally. He states that taking action to alleviate anxiety does not mean the action was correct, and that constantly shifting priorities whiplashes your team and customers, leading to confused messaging and marketing.

Alex Hormozi · 3 signs you're going to be a successful entrepreneur.

Recommendation from Alex Hormozi

Creator perspective · Money

The agent pipeline architecture: a coordinator on top of three specialist agents

The speaker structures the pipeline with a project manager agent (the campaign coordinator) on top and three specialist agents underneath: a prospector, a vetter, and a copywriter. The coordinator interviews the speaker with an annoying amount of questions until the campaign brief is completely over-defined, so the output matches how he would do it. Each agent gets a markdown file of text instructions telling it how to do its job, which the speaker generated using Claude.

Ahrefs · I Used AI Agents to Replace Our Marketing Agency

Claim from Ahrefs

Principle · Body

Flared elbows on bench press aggravate the bicep tendon

Flaring the elbows out on a bench press causes more internal rotation at the bottom, drifts the bar forward, and aggravates the bicep tendon. Pulling the elbows in closer and dropping them at a 45-degree angle to the sides takes stress off the bicep tendon.

ATHLEAN-X™ · 7 Exercises That Are Making Your Shoulder WORSE

Claim from Jeff Cavaliere (Athlean-X)

Principle · Body

Narrow bench press grip preserves scapular retraction

A narrower bench press grip lets the shoulder blades pinch back more, allows the arms to drop back, and keeps the blades retracted during the press. Going extra wide prevents that retraction, which is needed to stabilize the shoulder blades for a proper bench press.

ATHLEAN-X™ · 7 Exercises That Are Making Your Shoulder WORSE

Claim from Jeff Cavaliere (Athlean-X)

Creator perspective · Mind

Focus on your body to signal safety, and conversation techniques follow naturally

The narrator's key integration advice: the best way to incorporate everything is to focus on your body. Do everything you can to signal to yourself that you are safe — sit back, turn palms up, lift your chin, take a deep breath, and hold the posture you'd have in a friendly conversation. Changing what your body is doing makes all the tips follow naturally without a checklist.

Charisma on Command · When Someone Intimidates You, Do This...

Claim from Charisma on Command narrator

Creator perspective · Mind

Responding to conflict with openness and gratitude instead of defensiveness wins people over

When Mike Tyson confronted Theo, Theo didn't get defensive — he played along, expressed gratitude ('Thank you for spending time with us, and with me'), and this was the moment that won Mike over. The narrator highlights that personalizing gratitude and responding to a vulnerable compliment with appreciation deepens connection.

Charisma on Command · When Someone Intimidates You, Do This...

Claim from Charisma on Command narrator

Creator perspective · Mind

Letting the intimidating person talk and reflectively listening makes them feel understood

The narrator's analysis of what worked in Theo's interview with Mike: Theo let Mike talk without interrupting, and repeated back or paraphrased what Mike said, which made Mike feel not only heard but understood. This also helped Theo stay present and focus on Mike rather than on himself.

Charisma on Command · When Someone Intimidates You, Do This...

Claim from Charisma on Command narrator

Principle · Social

Contact exchange is not a locked-in date — keep pushing to set one up

A woman showing some interest (giving her number and IG) is not the same as a locked-in date — you still need to actively set up the date in the interaction. Even when a woman is showing interest and gives her contact info, keep pushing to lock in a concrete date plan during the interaction rather than settling for the number alone. After exchanging numbers and agreeing to meet up, talk about what you're going to do on the date instead of continuing geography talk; continuing neutral geography/weather talk after number exchange means missing the opportunity to lock in a date.

Coach Kyle · How to Talk to Women in Public: Real Infield Breakdown

Claim from Coach Kyle

Principle

Diagnose blockers, then encode context into skills or plugins

When Codex gets blocked, Charlie Guo recommends asking what blocked it — missing context or permissions — and building that context into repeatable tools like skills or plugins it can use next time.

AI Engineer · Cooking with Codex — Charlie Guo & Gabriel Chua, OpenAI

Claim from Charlie Guo

Principle

Understand when to reach for each flavor of Codex app control

Charlie Guo argues it is important to understand when to reach for each flavor of Codex app control, and lays out the tradeoffs: the in-app browser has deeper hooks into the browser engine than the Chrome extension (so Codex can see further into page layout) and suits building local web apps and deep testing of interaction design and rendering; the Chrome extension is most useful when you need to hand off state or authorization to the agent, since with your permission it can read sites as you and borrow your credentials, removing the authentication step; and computer use works for anything on your laptop but really shines with applications that lack a programmatic interface — if a web app's API calls can be reverse engineered you don't need it, but lots of desktop and legacy software doesn

AI Engineer · Cooking with Codex — Charlie Guo & Gabriel Chua, OpenAI

Claim from Charlie Guo

endorsed

Principle · Money

Agents compound error risk: judge intermediate steps

An agent makes a series of tool calls and decisions, so at every step the chances it has made a mistake get higher. You have to judge the intermediate steps, not just the final output — checking whether the agent uses the right tool, passes the right arguments, and knows when to stop (getting stuck in loops is a real failure case).

AI Engineer · From Vibes to Production: Evaluating and Shipping AI Agents That Work 101 — Laurie Voss, Arize AI

Claim from Laurie Voss

Principle · Money

Diverse test data catches what your agent is bad at

Without a diverse body of test data you won't catch what your agent is not good at: users will ask unpredictable weird things, so include different tickers, question types, complexity levels, low-data companies (Rivian), and varied analysis types (dividend yield vs growth stock). Repeating the same ticker with different questions reveals non-deterministic output differences.

AI Engineer · From Vibes to Production: Evaluating and Shipping AI Agents That Work 101 — Laurie Voss, Arize AI

Claim from Laurie Voss

Principle · Money

Investment hierarchy when iterating: data quality first, then prompting, then model selection; hyperparameters last

Laurie Voss describes a hierarchy of where to invest when iterating: data quality fixes have the highest impact — if your agent is searching the wrong sources or your knowledge base has stale information, no amount of prompt iteration will help, so fix the data first. Prompting improvements are next: few-shot examples, explicit instructions, and constraints on what the agent should and shouldn't do are often the highest-ROI change to your agent. Model selection comes third: sometimes a more capable model solves problems that prompting can't, but it will also cost more and be slower. Do not spend a lot of time on hyperparameter tuning like temperature and top P — they very seldom make a high-leverage change compared to prompting or improving data quality; you can try them, but they shouldbe

AI Engineer · From Vibes to Production: Evaluating and Shipping AI Agents That Work 101 — Laurie Voss, Arize AI

Claim from Laurie Voss